Rethinking Pricing Transparency in Veterinary Medicine: A Path to Stronger Client Relationships?

In an age where nearly every service or product is available for research, comparison, and review online, veterinary practices are facing a growing demand for transparency, especially when it comes to pricing. Pet parents today aren’t just looking for excellent care; they also want to feel informed and empowered. One of the most common requests […]

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Ethics and Animal Welfare in Everyday Situations

Ethics are the values and principles that help us determine what is right and wrong. They guide how we behave and make decisions, especially when we’re faced with tough choices. Our ethics usually come from three main places: When it comes to animals, the American Veterinary Medical Association (AVMA) defines animal welfare as how well […]

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